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The Strengths Letter

This one report helped two POLAR OPPOSITES work seamlessly together


THE STRENGTHS LETTER

(YOUR WEEKLY NOTE FROM ANGELINE)


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Hello Reader,

If you're new here, welcome! In this newsletter, I help coaches and speakers create email systems for nurturing leads and turning audiences into clients.

Here's what we're covering today:

  1. How two opposites pulled off two incredible workshops!
  2. Newsletter workshop enrollment is open (plus a Valentine's discount)

Let’s dive in!

• 🌟 • 🌟 •

How "polar opposites" pulled off two incredible workshop sessions

Charlotte Blair and I are polar opposites. She's fast and decisive. I'm slow and deliberate. She's run her business for years. I'm still a baby at this.

Yet we just hosted two incredible sessions talking about the power of newsletters for coaches.

Our secret → CliftonStrengths Personalized Partnership Insights Report

I'm loving this report because it shows you exactly how to work with someone before you waste time guessing.

Here’s your peek behind-the-scenes on how Charlotte and I worked:

  • I brought the content, slides, and workbooks. Charlotte handled all the promotion.
  • I gather information non-stop and explore all angles. Charlotte pulls me forward—she'd narrow down options and make the call.
  • Because we both have Arranger in our Top Five, we planned just enough and played the rest by ear.

Why I love this using this report:

Have you ever worked with someone new and you are trying to understand how this person works? What are their quirks or mannerisms? If only there is a "quick start guide" that you can share so you understand how each other works best.

And that's exactly what this report is! A quick start guide that helps you skip the awkward figuring-out phase.

How to get your own Partnership Insights report

First, both you and your partner need to have taken the CliftonStrengths assessment.

Then follow these steps:

  1. Log in to Gallup.com
  2. Top left hamburger menu: select "CliftonStrengths"
  3. You'll see the periodic table screen. Click "Connections" tab
  4. Pick your partner's name, then click the three dot on the right, and select "Compare"

Note: If you do not see your partner's name, you'll need to have your partner login to their account and share their CliftonStrengths report with you.

🎉 Let's make this fun! If you want to generate a partnership report for you and me, send a CliftonStrength sharing request to "angeline.soon@gmail.com" and I'll share back!

How I use this with my clients

I use this with my ghostwriting clients to understand more than just what they want to say. It helps me see how they want to work, make decisions, and handle feedback.

If you tend to move fast and make quick decisions, I give you the tl;dr summary and let you choose. If you gather information thoroughly before deciding, I provide context and examples. If you have a ton of ideas, I let you share them all, then help you refine to the one or two we move forward with.

I’m not saying we should change who we are. It’s about working with each other’s natural tendencies instead of against them. And because I'm adaptable, I can easily shift to match my clients’ style.

If you're interested in ghostwriting and want to explore how we'd work together, I'd love to have a discovery call with you.

• 🌟 • 🌟 •

Build Your First Newsletter Workshop Open for Enrollment

Newsletter continues to be one of the best ways to stay in touch with past and current clients at scale. If you're a coach with a list of emails from people you've worked with, and you haven't sent them a message since then, it's time to start your newsletter.

Think about it: people who've worked with you already know, like, and trust you. It's easier to get past clients to buy again. But they need to remember who you are and what you do! Which is why I highly recommend having a newsletter you send out consistently.

My "Build Your First Newsletter" workshop helps you get started. It's limited to six spots for personalized attention. Three spots remaining.

Grab your spot and build your first newsletter!

Because it's Valentine's weekend, here's a $100 off coupon: LOVE2026

Enrollment closes Monday night. First workshop session starts Tuesday.


Three ways we can work together:

  1. Newsletter ghostwriting – I write your weekly or monthly newsletter in your voice. You share ideas, I handle everything else (strategy, writing, scheduling). Perfect if you have tons of ideas but translating them into consistent emails feels impossible.
  2. Educational email series – I turn your workshop or program into a 5-email nurture series that educates leads and moves them toward booking with you. One-time deliverable that works for you forever.
  3. Newsletter setup workshop – I set up your entire email system (platform, templates, welcome sequence, first month of content), then hand you the keys. You own it, you run it.

Not sure which you need? → Book a 30-min discovery call with me.

P.S. Don't snooze on starting your own Newsletter, join my workshop before it closes Monday night.

Have a great week ahead!

May your strengths be with you always,

Angeline Soon

I help coaches and speakers turn applause into leads.
Email marketer | CliftonStrengths Coach | IT project management.

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600 1st Ave, Ste 330 PMB 92768, Seattle, WA 98104-2246

The Strengths Letter

Every week, I share one tip to help coaches and speakers go from invisible to in-demand. Learn how to capture leads and stay connected. ⏳️All it takes is 5 minutes.

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